Finland is known as the land of a thousand lakes. Yet, the number is more than 187 times that! Nuorten Muslimien Foorumi (Muslim Youth Forum of Finland) wanted to rebrand and craft a new logo. It was important that the logo represented the identity of Muslims in Finland and captured a unique factor about Finland's vast number of lakes.
A logo that combines the Islamic and finishes identity with an Islamic pattern and lake iconography with the use of waves. The new visual identity builds on NMF's existing equity, adding ingredients needed to create distinctive marketing executions and a rich digital experience.
Nuorten Muslimien Foorumi